EXP Imagery

EXP Imagery is a multidisciplinary photography studio in Alberta specializing in wedding photography. The logo was built from the letters E, X, and P, combined to form an abstract camera and flash motif. From this foundation, a series of icons was developed to represent the studio’s diverse offerings: portraits, fashion, weddings, product photography, and finally, the photographer himself. This was one of those rare projects where the client gave us carte blanche to create whatever we could imagine. The result was a stunning, versatile identity that captured the essence of the brand.