Hi-Alta

Hi-Alta, now Western Financial Group, was established as a junior capital pool corporation listed on the Alberta Stock Exchange. The company provides insurance and other financial products to rural communities. Its logo was inspired by the landscapes that surround Albertans: blue skies, the Rocky Mountains, rolling hills, and golden wheat fields. Fresh and vibrant, the design conveys a sense of possibility and the freedom to go your own way. This logo went on to win a prestigious Summit Award in the United States.